Brand Activation - South Edge Digital

Brand Activation

Brand activation is both about building a brand image and motivating a specific consumer action by enhancing their experience through one or more of the following 6 strategies

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Commerce Marketing

Commerce Marketing focuses on all cooperation plans and solutions between products / services and sales channels (retail, e-commerce platform, website, direct channel, etc.).

Experiential Marketing includes events and sponsorships. More than just entertainment events, its importance comes from its ability to create an appropriate connection between your business and consumers.

Influencer Marketing

Along with technology, the Influencers ecosystem grows more and more complex, but fraud is also increasing. That’s why South Edge is a reliable support for businesses when it comes to optimizing the ROI of this strategy.

Content Marketing

Not only taking care of the content on the website and Owned Media platforms, South Edge also deploys content marketing on various Earned Media platforms in an uniform way.

Promotion Marketing

Issue coupons, trial products, organize sweepstakes, etc. The difference of South Edge is integrating digital data to enhance interaction for future digital campaigns.

Relationship Marketing

Emphasize customer retention, customer satisfaction and long-term value. Benefits include: increases positive word transmitted, repeated orders and valuable feedback for business.